Marketing Manager

WHY SPIRE

We strive to get the brightest minds in the industry that love their work. Spire Consulting Group cultural framework is built on integrity, value, dedication, and team. At the heart, we focus on encouraging each employee’s career growth and opportunity and providing exemplary client results. We are inspired by a compelling purpose to ‘ensure a vision becomes a reality’ for clients and employees alike. Spire has built a reputation for being a leader in our industry and in the communities in which we live and work. So, why take a job when you can live an adventure?

Position Summary

The Marketing Manager is responsible for developing and executing comprehensive marketing campaigns, overseeing digital marketing strategies, managing brand design, and ensuring alignment across all channels and touchpoints. This role involves collaborating with various departments to produce high-quality content, track marketing performance, and drive brand consistency. 

Essential Functions

MARKETING

  • Conceptualize and execute integrated campaigns across the prospect and customer lifecycle, ensuring consistent messaging across all channels. 
  • Manage content updates for internal and customer-facing touchpoints, support sales teams, and establish budget and process guidelines. 
  • Collaborate with cross-functional teams (sales, operations, HR, recruiting) to create customized presentations and graphics. 
  • Track, analyze, and optimize the effectiveness of marketing initiatives. 
  • Assist with proposal management by creating templates, imagery, and graphics. 
  • Lead creative direction for advertising, including print, digital, and video content. 

DIGITAL MARKETING

  • Oversee website design, performance, and maintenance. 
  • Lead all digital marketing efforts including SEO/SEM, email campaigns, social media, and display ads. 
  • Report and analyze digital campaign performance and make optimizations. 
  • Build and manage Spire’s social media presence, producing regular content. 
  • Analyze customer data to optimize performance and reach target markets through digital channels. 

BRAND DESIGN & MANAGEMENT

  • Establish and maintain creative direction and brand guidelines. 
  • Oversee the creation of marketing collateral, including graphics, videos, promotional items, and press releases. 
  • Develop and maintain brand content for both print and digital materials. 
  • Lead corporate photography and video production efforts. 
  • Maintain graphic asset libraries and create tools for non-marketing staff to follow brand standards. 
  • Create web landing pages and support consultants with presentation and report graphics. 

EVENT PLANNING MANAGEMENT

  • Develop and execute marketing events 
  • Create detailed project plans and budgets for each event 
  • Manage relationships with vendors, suppliers, and event partners 
  • Oversee the creation and delivery of marketing collateral for events 
  • Develop and implement lead-generation campaigns related to events 
  • Manage on-site event presence, including setup, troubleshooting, and breakdown 
  • Track event attendance and generate post-event satisfaction surveys 
  • Coordinate logistics such as venue selection, catering, audiovisual requirements, and transportation 

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job.  Duties, responsibilities, and activities may change at any time with or without notice.  Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. 

Skills

  • Proficient in Microsoft Office Suite, Adobe Creative Suite, and CRM tools like Salesforce. 
  • Knowledge of Google Analytics, Adwords, LinkedIn, and web management platforms like WordPress. 
  • Experience managing vendors and executing marketing programs. 
  • Strong organizational, problem-solving, and analytical skills. 
  • Highly self-motivated with strong initiative and integrity. 
  • Ability to manage multiple projects, meet deadlines, and work collaboratively with teams. 
  • Creative and flexible, with strong attention to detail and an enthusiastic attitude. 

EDUCATION & EXPERIENCE:

REquired

  • Bachelor’s Degree in Marketing, Communications, Business, or related field. 
  • Minimum of 5 years’ marketing experience, with at least 2 years at the manager level or 5 years as a marketing coordinator. 
  • Proven ability in digital marketing, SEO, and website management. 
  • Experience in corporate branding, strategic marketing, and market analysis. 
  • Strong project management, communication, and collaboration skills. 

PERKS / BENEFITS

  • Health coverage for employees and families through medical, dental, and vision plans
  • Unlimited Paid Time Off (PTO) and seven paid company holidays
  • Financial protection through life, disability, and travel insurance
  • 401(k) Plan with a generous match up to 6%
  • Tax advantages through FSA and HSA plans with pre-tax dollars
  • Professional development budget
  • Employee assistance program
  • Community service opportunities
  • Company social events

This is your chance to grow your career and have fun while you’re at it. When you join Spire, you do more than advance your career, you become part of the Spire family that drives innovation, passion, embrace change, and celebrates the wins of personal and company success.

Spire Consulting Group, LLC is an Equal Opportunity Employer committed to excellence through diversity. All eligible candidates are invited to apply.

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